Episode 159: What’s Missing In The Fitness Industry

Episode 159: What’s Missing In The Fitness Industry

Purpose is everything. Being a purpose driven business transforms the way you think, act and behave in business. Sadly, very few people and businesses in the fitness industry are purpose driven. They all want to “help people”, yet snake oil marketing for quick fixes – aimed and clients and coaches alike, has left the industry broken and void of all genuine purpose. Ego has prevailed, and it’s become dog eat dog. From a quick stat check, the fitness industry has an astonishing 80% turnover rate, meaning so many talented coaches are leaving our industry every year. Why? Because there’s no stability, security or progression. Coaches are expected to be business owners, and can’t do what they love – create impact and transform lives. Without turning this into a rant, let’s get into the episode today, where I’m joined by our Business Manager, Puja Teli, who comes on to offer her objective view on the fitness industry, why it’s broken, and most importantly of all, our first step to transforming it. Without further ado, let’s dive in.


            ‘’ Purpose is never ending’’


         Puja Teli  




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2.54 – Lack of purpose  

5.37 – Puja’s previous industries  

11.39 – The fitness industry  

 13.38 – The weekends off 

23.07 – Diversity and equality

30.32 – How do you find purpose?

32.27 – When is the end of the journey?

38.00 – Physical is the vehicle

45.35 – Fear of success

50.41 – Why do you need a coach?

55.19 – Why you need 2 years

59.40 – The root cause and lack of education

1.04.02 – Economy and poor health

1.16.51 – Ownership

1.22.43 – Moving past the social stigmas


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Akash Vaghela is the Founder of RNT Fitness, where his mission is to see a world where everyone experiences the power of a physical body transformation to act as a vehicle for the greater good in their lives. Akash has produced 200+ blogs, 100+ videos and hosts the RNT Fitness Radio podcast, which has amassed over 110,000 downloads in 90+ countries across 100+ episodes. Alongside this, he's been seen in Men's Health, BBC, T-Nation, Elite FTS and the PTDC, while also regularly speaking nationally and internationally on all things transformation.